TY  - BOOK
AU  - Case,Andrew N.
AU  - Sutter,Paul
TI  - The organic profit: Rodale and the making of marketplace environmentalism 
T2  - Weyerhaeuser environmental books
SN  - 9780295743011
AV  - SB453.5 .C36 2018
PY  - 2018///]
CY  - Seattle
PB  - University of Washington Press
KW  - Rodale, J. I.
KW  - Rodale (Firm)
KW  - History
KW  - Organic gardening
KW  - United States
KW  - Physical fitness
KW  - Green marketing
KW  - Consumers
KW  - Attitudes
KW  - Health attitudes
KW  - Organic farming
N1  - Includes bibliographical references (pages 223-258) and index; Foreword : the organic citizen consumer / by Paul S. Sutter -- Introduction : back to the garden, through the market -- Pay dirt : making a method and a market -- Adventures in self-diagnosis : science and experience in the prevention marketplace -- Our poisoned earth and sky : organic citizens and consumers -- Organic living : marketplace environmentalism in organic America -- A whole new you : making the marketplace mainstream -- Conclusion : a consuming vision
UR  - https://depts.washington.edu/hortlib/book/the-organic-profit/
ER  -